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Happy New Year from VITALIZE!

Hello 👋
Welcome back to the new and improved Re:VITALIZE Newsletter! You’re receiving this because you’re a current LP, advisor, angel member, venture partner, prospective LP, or friend of VITALIZE. This monthly newsletter includes our take on the market & investing, updates on our fund and portfolio companies, and our top content picks on work insights, entrepreneurship, and investing.
In this edition, we’ve also shared our latest work insights summary and predictions for 2025, generated by our team and 50-person expert network.
Wishing you all a fantastic year ahead!! New readers can subscribe here. ✨
Gale’s Thoughts on the Market & Investing
AI startup valuations are VERY inflated. We are smack in the middle of what I think will be the great AI bubble of 2024-2025.
Technology is evolving so rapidly that it won’t be the best tech that definitely wins (save for maybe some select deep tech sectors). The startups that sell software to clients who desperately need those solutions because no one else offers anything close, led by the founders who deeply understand their customers’ problems and needs – they will win. (At least they have a better chance of winning in my opinion.)
I would not call myself an AI investor. AI has become table stakes, so that would be like saying I specialize as a startup investor. Yes, I am a startup investor. All VCs are. But the majority of us specialize in something more specific because we have a passion and expertise in something that allows us a unique view into the future state of a market. I am guessing a few VCs have the background to specialize in pure AI, but not many. Definitely not as many as this soon-to-be-bubble suggests.
The only investors who won’t touch AI are those who invest in products and services. But wait! Even those startups will have to incorporate AI elements to stay relevant. So actually, I believe all companies will have some components of AI in their model / offering going forward. But in the software world, senior executives are not buying AI for AI’s sake. They want to make more money, do things better and more efficiently, and cut costs where they can. Aside from a getting few early adopters who love to try the latest tech, the founders who are throwing spaghetti at a wall trying to figure out the best AI for XYZ are going to fail. And the investors who are investing in those deals at huge markups are definitely going to fail.
I love AI. It’s cool. I believe the net gain is overall positive. Someday, we may be ready for AI businesses to truly be 100% AI. But I think that’s at least five years out. So today, I’m not an AI investor. I invest in companies that are solving a dire need for their clients in a way that MAKES MONEY FAST. Because at the early stage right now, it’s not the flashy AI but rather the flashy green bills that start to prove there just might be something there. And the AI will continue to evolve in these businesses as technology rapidly improves.
Recent VITALIZE Investments
UnVale (VITALIZE Angels, Nov 2024) - Platform and community built for aspiring creators to self-publish their content in a social space.
PeakMetrics (Fund II, Dec 2024) - Narrative intelligence platform that helps enterprises and governments identify and combat emerging online threats.
Ruck (Fund II, Jan 2024) - Marketplace that facilitates seamless and fast construction material delivery.
A VITALIZE Win!
Going Public announces groundbreaking partnership with 𝕏 licensing the Season 3 of Going Public for distribution on its platform! (Going Public is a VITALIZE SPV Investment)
Work Insights
Summary slides from our Q4 2024 sessions with our team and 50-person expert network:


Some articles we like on work insights:
7 Ways 2024 Was a Year of AI Experimentation and Learning (SHRM)
Returning to the Office Can Disrupt Life. Here Are Some Coping Tips (Inc.)
This is how DEI will change in 2025 (Fast Company)
The Future Of Work We Predicted For 2025—What Actually Happened? (Forbes)
9 Future of Work Trends for 2025 (Gartner)
Our Content Picks for Founders
🥇 Brutal Fundraising Truth
A brutal truth I wish I knew when I was fundraising.
I've spent the last few months on the inside, spending time with 50+ top tier investors and what they told me was shocking.
Tier 1 VCs: "90% of our investments are outbound, where we proactively reach out and chase the… x.com/i/web/status/1…
— Henry Shi (@henrythe9ths)
6:00 PM • Dec 17, 2024
🥈 VC Is Not The Prize
After 3 companies and 2 exits, here's my contrarian take: Venture capital isn't a measure of success.
In fact, sometimes it takes you further from success by raising the bar too high, too fast. Yes, some businesses need VC funding.
But I've seen too many promising companies… x.com/i/web/status/1…
— Spiros Xanthos (@spirosx)
4:40 PM • Jan 6, 2025
🥉 Be User-Focused
Build your company for users. Not VCs.
— Robby (@amanda_robs)
4:00 PM • Jan 13, 2025
Our Content Picks on Investing
🥇 VC As A Belief System
Venture capital is a belief system. It’s about seeing potential where others see risk, betting on visionaries who rewrite reality, and having the conviction to say, “I believe,” when the world isn’t ready yet.
— Trace Cohen (@Trace_Cohen)
1:43 PM • Jan 12, 2025
🥈 Healthy Reset For VCs
We started @EniacVC in 2009 and it took us about a year to raise $1.6m for fund I. We were all part time still running our startups because we couldn't afford salaries from the tiny fund. We cobbled together $12.9m for fund II in 2012. Until we had real DPI in both funds could… x.com/i/web/status/1…
— nihal (@nihalmehta)
1:51 PM • Jan 2, 2025
🥉 What Founders Care About
For VCs (esp newer ones) Founders care mainly about 3 things.
1) Access to Capital
2) Assistance with talent acquisition
3) CustomersIn reverse order. Nail these, and your NPS will be incredibly high.
— samir kaji (@Samirkaji)
2:50 AM • Jan 11, 2025
VITALIZE in the News
Lectrium (VITALIZE Angels) online listing ranks 1st out of 521 exhibitors at NADA Show 2025 in total number of visits
Placer’s (Fund II) head of analytical research R.J. Hottovy was on Yahoo Finance
CloudEagle (Fund II) is now officially certified by WBENC (Women's Business Enterprise National Council)
Abstract (Fund I) announced its $4.8M seed round, co-led by Bonfire Ventures and Communitas Capital
Elevate K-12 (Fund I) has been named to the 2025 GSV 150, recognizing the most transformational companies in digital learning
Gale Wilkinson was featured on the Venture Wishlist
Check out open jobs at VITALIZE portfolio companies
Written by the team at VITALIZE, a venture capital firm and 350+ member angel community for everyone, investing in U.S.-based B2B software founders innovating in WorkTech. Find us on Twitter, LinkedIn, and YouTube.
This is the 111th edition of the Re:VITALIZE newsletter! ✨