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The Evolving Role of a CEO, Creating Content that Drives Sales, and Timeless Startup Advice
A newsletter for founders & friends (44th edition)
Hey 👋
Welcome to the 44th edition of Re:VITALIZE, a newsletter with tactics, strategies, and stories on building companies plus cool things we’re seeing in the future of work, going out to 3,100+ people each week.
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Top 3 Tweets
🥇 The Evolving Role of a CEO
Your job as CEO of a startup is to level up your skillsets as your company evolves from prototype, business validation, growth stage, and maturity.
— Andrew Gazdecki (@agazdecki)
10:28 PM • Nov 16, 2022
🥈 Creating Content that Drives Sales
F*ck building an audience
Having an audience is useless if you do it wrong
Here are 6 tips for creating content that drives likes *and* sales (tip 1 is very important)
— Katelyn Bourgoin (@KateBour)
5:58 PM • Nov 16, 2022
🥉 Timeless Startup Advice
Why to Start a Startup in a Bad Economy
This @paulg piece from 2008 goes hard.
— Michael Brandt (@MichaelDBrandt)
5:51 PM • Nov 14, 2022
Resources
$100M marketing metrics
Early-stage startup PR advice from a PR expert
Sam Altman on how to be successful
Pre-seed VC firms to checkout
The most impactful habits
Future of Work Reads
The 5 biggest workplace trends of 2023, according to Glassdoor and Indeed (Fast Company)
Posting salaries is just the start for pay transparency—what experts say should come next (CNBC)
'Reverse mentorship': How young workers are teaching bosses (BBC)
Collectives Are The Future Of Work: Meet The Antidote To The Great Resignation (Forbes)
The four-day workweek is new standard for 40% of companies, EY survey finds (CNBC)
The World of VITALIZE
Groundfloor, a VITALIZE portfolio company, was featured in the San Francisco Chronicle
The Mom Project, a VITALIZE portfolio company, is featured in the fall issue of BBB
This week on The VITALIZE Podcast we had Ray Kallmeyer, CEO and Founder of Enklu. After a decades-long career in the AAA video games industry, Ray founded Enklu in 2016 and built and deployed the first wave of spatial apps in augmented reality for the Microsoft HoloLens globally.
Watch on YouTube
Listen on Apple Podcasts or Spotify
Open jobs at Vitalize portfolio companies
Written by Justin Gordon, Director of Marketing at VITALIZE, a venture capital firm and nearly 425+ member angel investing community for everyone investing in U.S.-based B2B software founders in the work revolution. Find us on Twitter, LinkedIn, and YouTube.
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