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- Closing the Funding Gap, Redefining Norms, & SEO for B2B SaaS
Closing the Funding Gap, Redefining Norms, & SEO for B2B SaaS
A newsletter for founders & friends
Gale Wilkinson
February 09, 2024
Hey šš½
Welcome to the 91st edition of Re:VITALIZE, a newsletter with tactics, strategies, and stories on building companies plus our favorite future of work reads, going out to 3,400+ people each week. Forward to a friend who may want to subscribe.
Top 3 Tweets
š„ Closing the Funding Gap
Female-founded companies in the U.S. raised 26.1% ($44.4B out of $170.59B) of all VC allocated last year, a major increase from the 18.2% in 2022. However, all women founding teams raised around $3.1B or 1.8%, the lowest its been since 2016 (1.6%).
@TechCrunch@DominicMadori— Sri Varre (@sri_varre)
Feb 8, 2024
š„ On Redefining Norms
Iāve seen 7 pitch decks this month that arenāt asking for nearly enough money.
If you identify as a woman, increase your ask by 40%
If you identify as a Black woman, double it.
Right now.
— Rik (@AunteeRik)
Feb 5, 2024
š„ SEO For B2B SaaS
Iāve worked with dozens of B2B SaaS companies over the past 15 years.
Truth: Most founders lack a framework to turn SEO into a revenue machine.
Reality? Organic traffic grows, but revenue doesnāt.
//THREAD//
— Jess Joyce š©āš» (@jessjoyce)
Feb 7, 2024
Founder Resourcesļ»æ
Crowdsourced: best accelerator programs for pre-seed/seed stage startups
A free QSBS Guide for startup founders
How angel investors can propel your startup forward
An inside look at how Gong builds product
20 reasons to think twice about becoming a founder
World Class Delegation (from a Unicorn Founder)
5 ways to guarantee product-market fit
A path to saving your startup and making profits
Future of Work Reads
Remote Workers Bear the Brunt When Layoffs Hit (WSJ)
6 work and workplace trends to watch in 2024 (WEF)
70% of managers have no training to lead a hybrid teamāand it could be killing employee engagement (CNBC)
Making The Case For AI In The Workplace: The Good, The Bad And The Productivity (Forbes)
5 ways great managers make their teams happierāwithout sacrificing productivity (Fast Company)
Why Your Gen-Z Workers Are Stressed About Using AI Tools at Work (Inc.)
Whatās My D.E.I. Training? My Own Life. (NYT)
The World of VITALIZE
VITALIZE portfolio company CloudEagle partners with Zoom and welcomes its new Chief Technology Officer
Suma, a VITALIZE portfolio company, was featured on TechCrunch
VITALIZE portfolio company Placer recently made major updates on its platform
AllVoices, a VITALIZE portfolio company, earned G2 badges as a leader in HR Case Management, Whistleblowing, and for being the Easiest to Setup
VITALIZE portfolio company Upwards was featured on KSL News Radio
VITALIZE Managing Partner Gale Wilkinson was on TechCrunch
Open jobs at VITALIZE portfolio companies
Written by the team at VITALIZE, a venture capital firm and 500+ member angel investing community for everyone investing in U.S.-based B2B software founders innovating in WorkTech.Ā Find us on Twitter, LinkedIn, and YouTube.
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